How do you know which listing service is performing?

Monday 07, Jan 2008 - 04:09AM

Each listing service tries to get you to sign up. However, it is difficult for you to know quantitatively which is the best listing service in terms of maximizing your revenue. There are a number of factors to consider:

1. What is the aggregate traffic?
2. What is the quality of the traffic?
3. How many listings are you competing with?
4. What is the cost of the listing service?
5. What is the uptime of the listing service?

It's really hard to make these decisions without real data. You could make guesses or you could use RentExpert's advanced tools to show you exactly what is working and what is not.

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